PolyU Team Excels in CGMA 2023: Earning First Runner-Up


Title

PolyU Team Excels in CGMA 2023: Earning First Runner-Up

Creator

Zhai, Danjie Tracy
Lun, Kocki Thomas
Ngai, Yee Ting Candice
Wan, Ka Yan

Faculty

Faculty of Business

Department

School of Accounting and Finance

Description

The CGMA Competition 2023, renowned for its focus on management strategy, offered a chance to tackle real-world business challenges, particularly in the hospitality sector. A team of 4 business students, Candice, Tracy, Ka Yan, and Thomas eager to apply the theoretical knowledge and showcase their ability. The case involved helping a company expand into a foreign market. in management, marketing, accounting, and finance aspects. With strong support from PolyU and Dr. William Wong, the team advanced to the Hong Kong finals and secured the first runner-up position, gaining essential experience in leadership, teamwork, and practical problem-solving.

Learning outcome/goal

Project Management and Teamwork
Networking and Collaboration
Critical Thinking and Problem-solving
Communication and Presentation Skills

Award

First runner-up, the CGMA Global Business Challenge 2023 [International competition]

Date

2024-10

Programme

BBA (Hons) Accountancy
BBA (Hons) Management
BBA (Hons) Accounting and Finance

Degree Level

Undergraduate

Keywords

Management Strategy; Financial Analysis and Accounting; Marketing and Market Analysis; Financial Analysis and Control; Marketing Strategy Development

Subject

Industrial management
Business planning
Foreign trade promotion

Rights

All rights reserved

Language

English

Type

Feature Story

Access Rights

open access